If you don’t already know Frank, let us introduce you.

franks headFrank Auddino, the founder and president of Vitaliz Inc., has spent the majority of his almost 30-year career as a strategic business development executive – fruitfully growing businesses while playing an integral role in the outstanding successes of some of Canada’s most recognized and trusted brands. He has become an expert in every facet of the strategic planning and development of companies, and has made a lasting mark in Canada’s print-media landscape as a results-driven, passionate leader in the industry.

Frank has as a reputation for delivering results – revenue growth and innovative marketing campaigns – by skillfully increasing sales; expanding customer retention and brand loyalty; introducing state-of-the-art reporting systems and technologies; launching into international markets; managing internal and client crisis; nurturing key relationships; and exceeding the expectations of each of the CEOs and shareholders he has worked with. Today, he specializes in the three Rs – revitalizing, refocusing and rebranding companies to maximize the efficiency, performance and customer allegiance that’s critical for businesses. Though he’s worked with high profile corporations, it’s the start-ups, small companies and the businesses that are stagnant in growth that he revels in assisting.

But there’s more to Frank than spearheading massive growth initiatives, heading up negotiations and increasing revenues for multimillion-dollar companies: he spends his spare time volunteering for charities he cares most about – his community and four-legged friends. From stocking shelves at the local food bank to creating sponsorship and fundraising programs for the Humane Society and other animal-rescue groups, Frank prides himself on being a well-rounded member of his community, professionally and personally.